nintendo_logoslimThe "Nintendo should make games for mobile devices" hoopla is flaring up once again. For years, people have been clamoring for official Nintendo releases on smartphones and tablets, with Nintendo's response always being the same: a big fat "no." However, back in December Nintendo of America president Reggie Fils-Aime said the gaming giant would be "experimenting" with mobile devices, most likely in a marketing sense that would push mobile device owners towards checking out Nintendo's own gaming hardware. Late last month, that strategy was reiterated by Nintendo's president Satoru Iwata after the company slashed its sales forecasts for the Wii U and 3DS and projected a loss for their fiscal year.

hardware_3dsxlWell, today a Nintendo shareholder and high-profile hedge fund manager in Asia has sent a letter to Nintendo urging the company to reconsider their strategy in regards to mobile devices, according to a report in Reuters. The shareholder, Seth Fischer of Hong Kong-based Oasis Management Co Ltd, said in his letter "Nintendo needs to embrace this thematic change in consumer demand, behaviour and expectations to stay relevant." He continued, "It is readily apparent that the standard elasticity of demand principle no longer applies in the consumer entertainment market when access requires the purchase of a physical product."

Basically, he's saying what many people have been for years, in that most people already own quite capable devices in smartphones and tablets and there really isn't a reason for most of those people to go out and buy a separate piece of gaming-specific hardware. For long-time gamers, buying gaming-specific hardware typically isn't an issue, but those people make up just a fraction of the more than a billion smartphone and tablet owners.

WiiUFischer sent a similar letter to Nintendo back in June of last year, and in this latest letter goes on to say "As the holder of what is arguably the largest library of casual games, Nintendo is well placed to make an immediate entry into mobile." I agree, but Nintendo is proud and stubborn about their business and after expressing many times over that they have no desire to create games for mobile devices I have a hard time imagining that they would change course now. However, they are also beholden to their shareholders, so if they're able to make enough public noise then Nintendo might find themselves with no other choice but to put games out on mobile.

As for this most recent letter, Nintendo gave this statement: "We consider individual requests separately within the company but I don't think we would announce the results thereof." They offered no further comment, and Fischer wasn't available for comment either at the time of the Reuters report. As always, it looks like we'll just have to sit back and see how this all plays out.

Update: The Wall Street Journal has also reported this story (paywall) and claims to have seen Fischer's letter. They attribute this quote to him, "We believe Nintendo can create very profitable games based on in-game revenue models with the right development team," Mr. Fischer wrote. "Just think of paying 99 cents just to get Mario to jump a little higher." After reading that, I find myself thinking, is this guy for real?? I was hoping that statement would be in sarcasm, but it appears he was serious. At any rate, it'll be interesting to see if shareholders making noise will cause Nintento to reconsider their decision regarding mobile devices.

[Reuters via Polygon]

  • gryphonofmight

    I looked this guy up,, not really a big investor in Nintendo as he and his firm own lest than 0.50% and again Nintendo isn't likely to do this anyways so its moot really

    • Dueler

      Wish I owned 0.50% of Nintendo.

      • DtheGOPkiller

        I agree. When talking about that much money? That amount is lots more then it seems.

      • blakedaking

        I agree that .5% may equal a lot of money, but .5% may not have a lot of pull at the Nintendo HQ.

        I am just hoping that plenty of other (bigger) investors agree and try to push Nintendo to do this.

        Just release 1 original Mario game and see how it does Nintendo!!

      • panzerdss

        The fact that he is a prominent hedge fund manager makes him more influential than his Nintendo stock. Nintendo needs to do something, because their current strategy is fundamentally flawed.

    • Bool Zero

      .5% is a significant amount of shares held; you have to keep it in perspective that of the hundreds of thousand shareholders that own a claim in the company, that portion truly is pretty significant. Long gone are the days where a majority shareholder usually meant someone who owned 40, 50 or even 60% of a company. In this day and age with public trading and the vast number of investors it only takes about a few percentage owned to be considered a majority shareholder. For perspective, the top major shareholder of Microsoft Owens about 8.7% of the company... The next guy below him owns .6% being the second largest shareholder...

    • webman2k

      Comes down to this really, if Nintendo starts not being profitable with the hardware market, then we'll see software in other platforms. Just like Sega did. They know their games would be wildly successful here, but their goal is selling hardware. There's a much bigger return there.

  • gryphonofmight

    Those expecting big name Nintendo games or even classic NES,snes and Gameboy games on ios should accept that it wont happen. Nintendo is looking into marketing on ios and companion apps, not full games or anything like that

    • DtheGOPkiller

      Yeah well I already have tons of Nintendo games including MANY NES games on my non jail broken iPad. Thanks to a young HS kid. So Nintendo loses bad. See I would be VERY happy to pay premium prices for Nintendo games on iOS from Nintendo. But instead their stubbornness makes it so I still get them and many for free and guess what Nintendo gets? Nada. Great biz sense huh? Sorry but the protectionist attitude of Nintendo will kill them.

      • fuzzlor

        Mobile is a competitor to the 3ds. Expecting Nintendo to put its games on it is like wanting smash brothers on the ps4.

      • curtneedsaride

        100% agreed. Just plane stupid of Nintendo.

  • http://doitbloggystyle.tumblr.com/ Nemerlebb

    No

  • LordKillington

    100 billion smartphone and tablet users???? There's "only" 7.1 billion people on the planet. This article is moot and has errors, not very convincing really.

    • Nekizalb

      Was just about to post almost this exact same thing.

      • blackout845

        Hmmm people do own more then one piece of hardware

      • Themostunclean

        That would be.... 14 pieces of hardware per person on the planet. Now I feel inferior with my measly 2.

      • liteking

        You didn't skip any math class?

    • pcburcham

      (As far as mobile devices go) there are 4 iPhones, 2 iPads, 4 iPods, 1 laptop, and 1 tablet in my house alone , so I think that number is loosely based on the number of devices per household and each device is counted as having an individual user albeit there may be one physical user for multiple devices. I am the sole user for 5 of the devices in my household. The number they use may be fairly accurate, but to your point, I don't know how the number of virtual clients skew the mobile population.

      • curtneedsaride

        Yup. We've got 5 iPhones, 3 iPods, 2 iPads, 3 laptops, and 1 home computer, and we use them all daily. I have ONE GBA in a box with a bunch of games in a closet that will probably never see the light of day. Why? Because why in the world should I ever carry another device when an iPhone can do it all?! Guess I'll continue to pay for Sonic and just play Mario for free... unless Nintendo gets their business in order and starts making mobile ports.

    • http://twitter.com/JaredTA Jared Nelson

      Was definitely an accident, sorry about that. Meant ONE billion, though I'd imagine the total number is closer to two billion if counting iOS, Android and the rest.

    • B30

      In British English, a billion used to be equivalent to a million million (i.e. 1,000,000,000,000), while in American English it has always equated to a thousand million (i.e. 1,000,000,000). British English has now adopted the American figure, though, so that a billion equals a thousand million in both varieties of English.

      The same sort of change has taken place with the meaning of trillion. In British English, a trillion used to mean a million million million (i.e. 1,000,000,000,000,000,000). Nowadays, it's generally held to be equivalent to a million million (1,000,000,000,000), as it is in American English.

      • makitango

        Interesting. I live in Germany and those rules apply here. Obviously we always have to re-estimate those terms when we habe to speak English. ;)

  • diaskeaus

    Don't be pressured into making games for lesser platforms, Nintendo.

    But please, make your platforms competitive!

    • falco

      Yes and please nintendo continue making new Zelda games and HD remake.

  • stealth20k

    This shareholder is a flat out moron.

    • blakedaking

      Why? Because he wants a company he/she invested in to make more money?

      • stealth20k

        Because he wants them to make more money without caring about the quality of the products. Seriously microtransactions so mario jumps higher? are you fucking kidding?

      • Chris Brady

        His example is one of a typical non-gamer, but the message of Nintendo getting with the times is a valid one.

      • stealth20k

        Actually it isnt. Nintendo is more "with the times" than anyone. They care about the consumer. That is something that cannot be said with Sony or MS these days.

        Yep with the times, Sony just laid off an entire studio, closed 20 retail stores, blew 1000 jobs. ect

      • Quazonk

        The ".99 so Mario can jump higher" was absolute bullshit, yes. The bit about the modern consumer (and casual gamer, the target demographic that this shareholder would like Nintendo to appeal to) not looking to buy a piece of hardware to play games on was right on the money, though.

        The sad reality of it is, that in order to convince Nintendo that embracing mobile is the answer to what has been their gradual downturn, they are going to want to see the money...They are going to have to "sell out" in essence. They have a fantastic exclusive games library, but the truth of the matter is, that Nintendo is going to see FAR more northern spikes on it's profit margin charts making ad-based/freemium games as opposed to $2.99-$9.99 "premium" products.

        What this boils down to is that even if Nintendo's brass finally caves in and decides to go mobile, our little pipe dream of playing "Super iMario World" is more than likely just that; a pipe dream. The grim reality is that the only thing we are likely rallying for with this whole campaign is for Nintendo to disgrace our favourite IPs with the same monetization schemes that leave a bad taste in our mouths from other (highly financially successful) mobile developers of money-pit, soul-less games.

      • stealth20k

        Nintendo knows what it is doing better than this man. That is the bottom line

      • curtneedsaride

        Do they? Then why are we all playing a ton of games on GBA4iOS for free when Nintendo could have made quite a bit of money by making their own emulator and selling ROMs as IAPs?! That's just money they AREN'T making. How can NOT making money on products be better than MAKING money on products?!?

      • spedav

        Apple is a competitor... Why would they develop games for their competition? Big no-no for a business.

        Apple gets a cut of every purchase and thus would make money off of Nintendo's back.

        If, and that's a big if at this point, big N decides to go mobile I see them developing on android before ios.

        Also to all those wishing for a gba emulator to play all your old favorites. It probably wouldn't be what you're expecting anyway. I have a 3DS and there's few ports of old classics so I doubt there would be more for a 3rd party system. Stick to gba4ios.

  • stealth20k

    "if they're able to make enough public noise then Nintendo might find themselves with no other choice but to put games out on mobile."

    actually no.

  • ODMay

    -Yawns-

  • http://doitbloggystyle.tumblr.com/ Nemerlebb

    What Nintendo should do is get rid of the horrible eShop pricing they got going on currently. 3 year-old games, for example, shouldn't still be at full price. Virtual console/Retro games are priced at like 5 dollars. Who are they kidding? Anyone can get ahold of them for free and play them on emulators. Sales/Flash sales should happen more often (Atlus does this wonderfully). New IPs are risk taking is a must, since relying on old franchises is losing steam. Finally games should be tied to an account and NOT a console. When Ninty fixes these issue, we'll see if consumers are happy with them again. If not, then it will be another case scenario.

    • Olip96

      Downloading retro games for free in order to play them using an emulator is basically illegal.

      • joaquin_ondamoon

        I think that was his point. You're charging a premium price for a retro game, which in turn has people seeking other 'cheaper' methods of obtaining them. Make it $1or $2 instead of $5, and people will happily choose the legal method.

      • swatbot

        I think this obvious point is about 15 years too late to the party. (Comparatively, this is what the music industry said as physical media was tanking and everyone was copying MP3's). You can have a sleek, amazingly designed emu with haptic feedback on your iDevice that links right to large 'retro gaming' sites and it will be up and running in 30 seconds without hardly batting an eye. Unless Nintendo embarks on a massive sting operation unlike the world has ever seen, the web will be saturated with things like these... The horse left the barn a long time ago...
        (Edit Not that Nintendo needs to jump on the 'market' of people who are using emulators or anything, if that is a small part of its potential income.)

      • Kane

        Emulating ROMs is a form of preservation and art. With an added side effect of actually playing these classics. That extra bonus of playing is an added touch... We welcome this :)

    • curtisrshideler

      This is why I gave up on Nintendo in the first place. When I've purchase Super Mario Brothers 3 on multiple platforms, I realized that perfectly working games would out-live the only consoles they work on. Then with the DS, GBC games became obsolete. I then realized that digital platforms were the only way to go. And if I can't pay once for a digital game to play on all digital devices, then nobody get my money.

      • swatbot

        Same problem. I've bought Yoshi's Island twice (SNES and GBA), and so forth, but the problem isn't exclusive to Nintendo. For example I've bought Final Fantasy VI four times now (SNES, GBA, PSX, iOS) and sold two of those copies.

    • stealth20k

      This is a good point. The pricing should be a bit more flexable. "New IPs and risk taking is a must, since relying on old franchises is losing steam. " This simply isnt true.

      • http://doitbloggystyle.tumblr.com/ Nemerlebb

        I was considering the release of DK: Country Freeze which didn't do as expected, and Zelda in Japan which underperformed. Generalisation of this point was a bit too much you're right, but the argument still stands that companies need new blood to sustain and collect more audience. Of course that's my (very humble) opinion and anyone can disagree with me.

      • stealth20k

        DK just launched.......it will be a slow burn. We have no idea how it sold in most regions.

        Zelda also over performed in Japan. So did Mario.

        Wii U has 6-7 million sellers.

  • Jake7905

    Unless Nintendo starts manufacturing smartphones and tablets, there won't be any official Nintendo games on smartphones or tablets anytime soon.

    • zergslayer69

      A nintendo smartphone would mean I can play quality games on my phone without getting those looks of contempt from people who are too "mature" for me. But that also means it's not going to be very cutting edge in tech =

    • 21tigermike

      Oh no. Where will they ever get a free mobile OS to load on the devices they already make....? How will they ever make a smartphone...?

      :|

  • rewind

    Lol, there aren't 100 billion tablet and smartphone users. Our population has barely scratched 7 billion!

  • Deixa

    Keep saying this time and time again, why not just put the games that where on GBA on phones and tablets. There are a tom if games that have been forgotten and people won't play again because of all the new consoles out there. They probably would make more money on one mario game on just iPhone that an entire year on wii u

    • icekat

      and, if someone new finds that they love an old mario game, aren't they more likely to have mindshare to go look at the wii u and "new super mario bros" and maybe be more inclined to buy it? advertising by selling, making income while getting eyes on.. I don't get how they can't see this.

  • QuarterSwede

    Nintendo wants to control the hardware because that is what drives game play innovation. What I could see them doing is making a controller/holder for smartphones and tablets so they could continue to innovate physically and leave the cpu/graphics to the smartphone. But a game and it only works with the hardware peripheral.

  • hitmantb

    Nintendo straight ports of Mario/Zelda has no real chance on mobile devices. Just look at Final Fantasy and GTA ports, they make an appearance on top grossing chart for a day or two, then die off quickly.

    There are three mobile games that cracked billion dollar profit last year, Puzzles & Dragons, Candy Crush and Clash of Clans. Nintendo can take any of their properties and create freemium games.

    Imagine the success Nintendo would have with Pokemon on every iOS/Android device. They would dominate the platform and be instantly profitable. They still have the brand and casual gaming design prowess to win it.

    The guy is 100% on point, freemium is the way of the future. Every company, even Blizzard is doing freemium games. The profit ceiling is so much higher. Paid games would only work if you are willing to make years of investments on something like Skyrim or GTA 5.

    • ThePersonDerp

      I would play wind waker on ios if it was available though.

    • falco

      Why because Its only the fans of Final Fantasy who buy these games.

    • vai_levar_no_cu

      I see freemium as the cancer of the industry. Can easily see that bubble burst. A industry dominated by freemium games would be a disaster, imo, and i would certainly stop gaming.

      Theres space for everybody. People who want to play flappy junk or candy crush should be able to do so, get a smartphone and play. BUt people that want quality handheld gaming not destroyed by freemium or iap should be able to buy a 3ds and do so too

      WHY DO PEOPLE ALWAYS INSIST ON HAVING A ONE SIZE FITS ALL SOLUTION FOR EVERYTHING?!? I dont want to be limited to the casual crap you guys enjoy! Leave quality gaming alone

      • falco

        What will happend if you buy a nintendo ds, a playstation, one psp, a Xbox one wait a PC too ok and a nintendo wii u also. The question is will you have any money left ? I don't think we can afford all this and buy new games on each systeme. Goodluck with that if you want to enjoy the best games. This is why I think we need to choose from our favourite platform like the iPad and wish for the games we want.

    • swatbot

      I'd actually love to find some stats on how much the Final Fantasy games made on iOS. Especially considering their price.

  • MrSpud

    Nintendo could easily put all their Nes, Snes and Gba games on their own eShop but there's hardly just a few titles, it's like they don't want my money! I'm not holding my breath for their games on smartphone.

  • gora

    A cloud-based download only gaming device is the way for them to go. Not digging the freemium market on iOS anymore. Nintendo can be the premium paid-for-gaming app system for the 20% of us who don't mind paying for quality games with a quality controller. Done

    • vai_levar_no_cu

      100% agree
      People dont realize that nintendo quality cant be sold on a marketplace full of freemium junk riddled with IAP, and expect them to sell their core games at 99c.
      Also, core games are a niche. And the ones that make any money, are just pure trash

    • http://bytefair.com/ Paul Graham

      They do have that, it's called the 3DS.

      Only semi-joking, most of the major titles are available day 1 on eShop.

    • stealth20k

      Yuck, that sounds dreadful.

  • DemoEvolved

    Call me crazy but Nintendo could buy blackberry lock stock and barrel for half their cash on hand (5 bn) then enter the smartphone market with very solid hardware and of course all the secret sauce their software team knows how to make. Target mid-late teens and include a snapchat like app where you can decal up selfies. The bb team does actually have useful talent for telephony stuff so it's not like Nintendo is just buying phone molds & blueprints. Then Nintendo back catalog goes on there and improves the value proposition for ppl waffling between droid and ios.

    • DtheGOPkiller

      Yeah sounds awesome. But I don't think the current Nintendo has the balls to make such a move.

      • vai_levar_no_cu

        Its not a question of balls, its a question of strategy. Heck, noone wants BB anyway

    • blakedaking

      Bad idea, buying a phone company that has been on the decline for the past 10 years. Last thing I want to see is Nintendo games only on BB devices.

      • curtisrshideler

        Given their current prideful approach, it seems like exactly something they would do: give us their games on their own device and give me reason to still NOT give them my money. It's their responsibility to reach us gamers where WE are. Otherwise, we'll play what we want with or without them making money. Sell to me on the devices I own, or you won't sell to me.

    • Maniacfive

      Blackberry isn't 'very solid hardware' anymore. Sooooooo many returns and faults.

  • bigjack66

    I also hope Nintendo ignores this and dies a horrible well deserved death for releasing crap games. I think there might be two games on the Ninty I like and only one by them!

    • Olip96

      Tell me more about how Sony and Microsoft are doing way better on their latest consoles regarding game development.

    • vai_levar_no_cu

      There are plenty of other people who love nintendo. If they made it this far without you, you can safely assume that not everybody has the same tastes as you. Its not about pleasing you.

    • liteking

      Anyone not making things you like should die a horrible well deserved death?

      • vai_levar_no_cu

        People who are egocentric and up they own behind usually think that way.

  • Firetruck94

    Saw this on Kotaku. Definitely don't want Nintendo to consider iOS gaming the way the shareholder described.

  • stealth20k

    Nintendo had the best 2013 of any company, oh how soon we forget.

    • http://bytefair.com/ Paul Graham

      Shareholders disagree, they lost a boatload of money.

      Also no one cares about the Wii U. The handheld market is still their only real thing happening. That's not good for a company that's trying be a first party developer.

      • stealth20k

        Shareholders arent gamers so I really do not care.

        Also people do care about Wii U.

        As a first party developer in 2013 they were number 1 in games sold and critical reception. That is all that matters.

      • curtneedsaride

        What's a Wii U?! Can I play it on the go? Can I play it without carrying a console with me to a hotel in another country? Can I take it to the bathroom with me at work?

      • http://bytefair.com/ Paul Graham

        You will care if Nintendo stays their course for a few more years and shareholders start forcing them to do more drastic measures to get a return on investment such as shuttering studios, cutting staff, and possibly getting out of the TV-based console market altogether.

        Critical reception is arbitrary. Most of their 2013 was Pokemon. They will always be the #1 first party developer because 1st party games is all of Nintendo's business. Wii U wouldn't have sold 20 units if not for Nintendo titles.

      • stealth20k

        Shareholders cannot force them to do anything.

        What? no it is not arbitrary nor was most of there 2013 pokemon.........

      • stealth20k

        Rufus, why are you responding 5 months later like some kind of mental patient?

  • Tobias Holmes

    They could always go back to making playing cards.

    • Stormourner

      and toys

    • vai_levar_no_cu

      And manage love hotels

  • scottS

    Apple should release a version of the app store where you can play ios games on the 3ds, and give Nintendo 30% of Apple's cut. After all, Apple stubborn approach on locking down the app store to their devices is just bad business and makes no sense.

    • Holcman

      You're dumb.

    • icekat

      And Apple didn't code a copy of iTunes for Windows to sell more music on another platform?

      Developers of indie games have their games up in the eshops at Nintendo....and Sega releases their old games on the app store. By not selling old virtual product that's not making them cash anyway, they're getting 100% of nothing, so only getting 70% of the $5 they'd get for a legit copy of Dr. Mario sold on the app store would be a win. If anything, apple still has their content delivery infastructure a better deal for companies like Nintendo or Sega, they don't purposefully sell emulators through the app store like Google Play does.

      The bigger issue is that after the hardware reaches a point in processing power that it could virtualize most any old system, the hardware becomes irrelevant, and it's the content that is the important part as far as older games go Things like nostalgia or historical significance drive further sales, so why tie that to your proprietary piece of gear? Even though I have a 3DS.. and a DSi XL.. and a Ds Lite and GBA Sp, and so on.. I'd toss down some cash to not have to toss one of them in my backpack but have a legit copy of Link to the Past on my iphone to play the go without carrying a dedicated piece of kit for just that. As is, I have gba4ios now to do just that now, and even though I have the hardware and plastic, Nintendo could make more money on quarter century old games than just the install base on their handhelds. I want to see Nintendo around for another century, and all the innovation that they'll bring to their new systems and devices, but it's pretty obvious that if they move forward they'll end up relegated to a role like Sega once the cushion from the Wii money is used up in 10 years, and we'll lose a true innovator in the industry.

      • curtisrshideler

        Well said. They are making NO money from sales to me right now. They put up some old games on the App Store and I'll be one of the first customers... As long as they do it right.

  • JC

    This man is the devil.

  • Stormourner

    asking nintendo games to be ported on smartphones and tablets will only cause anger and hatred. as multiplatform gamer I would say nintendo teams should close their ears and move on

    • vai_levar_no_cu

      +1

  • vai_levar_no_cu

    This smartphone casual bubble will burst! Investors cant see past their noses. What is nintendo doing on the smartphone market? Releasing crappy f2p games, or IAP riddled messes? Releasing stuff on smartphone is a good-bad idea. Sounds great on the surface, but below it would be a disaster.

    Truth is, core games are niche here, and only f2p games loaded with iap make any money. And even those have their gameplay simplified to the max. A very toxic environment for any publisher

  • ThePersonDerp

    It would be cool if GameCube games went mobile though...

    • Kane

      They will in emulator form, Dolphin is being ported to android/iOS.. Soon.

  • russellkeane

    Nintendo should just stay on Nintendo hardware. Most everything they make is a huge step forward and genius and I can't help but feel like they have a very strong hold over young kids as far as gaming goes. Grandparents buy their grandchildren wiis and gameboys.

  • metalmandave83

    I don't think Nintendo should bother with mobile games. At one time I said the opposite... That was when I was unrealistically hopeful of the future of mobile gaming.

    Anyone that wants to play real games on the move will just buy a handheld gaming system. Mobile games are a joke. Sure, there are some good games but it's mostly a market over-saturated with garbage games and exploitative IAP. Things are not looking to get any better either. If anything, it's getting worse. Gameloft was a company I thought would lead the mobile gaming revolution.. Now look at them. It's all freemium junk.

  • curtisrshideler

    Fact: I'm not buying Nintendo consoles or any consoles anymore because I only game on iOS devices. Fact: I'd pay hundreds to have my old NES, SNES, N64, GB, GBC, and GBA favorites on my iOS devices. So, if there are just a few thousand sales, that's hundreds of thousands of dollars for throwing ports on a device. Add content and extras and then they could charge Square Enix prices and make so much. If I had Nintendo shares I'd be screaming at them to release mobile games. They're just losing money right now. It's stupid.

    • stealth20k

      Fact, I feel bad for you.

  • stealth20k

    If you want to jump higher, play as Luigi lol.

  • saansilt

    Nintendo sticks to its guns. I can respect that.

  • Ultima12

    Nintendo is a very stubborn company and always have been. That's probably why they've been struggling. They need to pull out of the console business and put some of their developers talent into iOS games. Between that and continuing to support the 3DS they would do very well for themselves. They could dominate the mobile market from both ends.

    • stealth20k

      Supporting IOS and 3DS makes no sense. People will stop buying 3DS's and the quality of the software will nosedive off a cliff.

      • Ultima12

        Really?!?! Because the 3DS is their biggest source of revenue.

      • stealth20k

        And it will no longer be if you put anything other than old retro games on mobile.

      • Ultima12

        I totally disagree. They could could make games for both. Keep certain ip's exclusive to 3DS and certain ones exclusive to iOS. The Wii U is a sinking ship.

      • stealth20k

        1) The wii u is not a sinking ship
        2) That would be a complete disaster. There is no IP that would be made better by mobile. Nintendo would never consider it. You would be killing 3DS. 3DS needs more games from Nintendo. Not less.

      • Chungston

        Then release retro games... Why the hell not?

      • stealth20k

        That isn't what this "investor" is asking for. He is asking for a total Mario, lets devalue the brand.

    • metalmandave83

      I doubt Nintendo is struggling. I'm willing to bet they make more money off of console sales and games than Microsoft or Sony. A lot of games for Nintendo's consoles are owned by Nintendo. Also, it takes a lot of money to make an Xbox One or PS4, to the extent that the companies are taking a loss on the units (research it if you care). Nintendo's hardware can't be very expensive... Hell the Wii was pretty much just a GameCube with motion controllers.

  • nicoper

    Im fine with if Nintendo would start selling mobile games, but if they have in-app purchases too I will WALK over the ocean and cover Saturo Iwatas office with angry smiley faces on post-its.

  • cos

    I've never understood why Nintendo would ever want to put their full games on mobile, thus removing a competitive advantage for the 3DS, and I say this as someone who would love to play Nintendo games on my iOS devices. It might make sense if they decided to get out of the portable hardware market completely, but their portable systems have traditionally performed really well. Sure, they'd make some money by selling their games on mobile, but somebody over there must have crunched some numbers and determined that they think that that additional money would be outweighed by the money that they'd lose by having a less dominant portable system. It would be the same as saying that Microsoft should put Halo (even classic versions) on Playstation - sure, they'd make some money, but they'd be taking away a competitive advantage for X-Box over Playstation.

    It seems more probable (though still perhaps not very likely) to me that we'll eventually see Nintendo home console games on Sony/Microsoft systems, if their console hardware continues to flounder for a few generations, and Nintendo gets out of the console business completely. I think it would take much longer before their portable dominance erodes to that point, if ever.

    Marketing apps (perhaps even in the form of mini games) that would drive customers to the 3DS/Wii U without cannibalizing their system sales makes perfect sense to me, though.

  • SuperWeird

    Everyone needs to get over this nonsense about Nintendo games officially being released for iOS. It's never going to happen. Just buy a 3DS XL already and start enjoying their vast library of old and new games today.

  • pkmaximum

    I think it would be the end of Nintendo if they started pushing their bigger platform games to mobile for the sake of their 3ds. However, I do not think it would be the end of the world if Nintendo would port a few NES titles over. Not that I would care, because there have been ways of getting NES emulators on iOS for as long as I can remember.

    Point is, if Nintendo was going to bring some retro games over to the iOS, it would be nice if it extended functionality in some way vs. emulators. For example, bluetooth multiplayer across games that support it, online leaderboards, extra levels and DLC, high-definition ports, etc.

    Lastly if Nintendo was going to get involved in this business, because it certainly is lucrative, they should design an iOS controller. An official Nintendo iOS controller would become the standard most likely.

  • theundertow

    I just went from a "Hell ya" 3/4ths of the way through to a "Hell no" with that last line of reasoning.

    I'd rather spend $200 on hardware if I don't have to see Mario turn into an IAP Whore. Strongly worded but this is treasonous to my NES roots!

  • Maniacfive

    I don't know why they view it differently to releasing for virtual consoles. They could keep anything DS. Just release the GBA back catalogue. I recently paid £10 on eBay for an advance wars cartridge (my originals have never been returned by the friend that borrowed them.) I like having a gameboy micro still for those loooooooooong trips where I need my phone for more than a games machine. That said. Would I happily plonk down £9.99 for a straight advance wars port on the iPhone? Yup, and the sequel. And fire emblem, and so many others. Pokemon alone would make them billions.

    Nintendo would never need sales, never need to worry about chart position, they'd just be printing money.