In early January we first stumbled across We Rule by finding some curious achievements showing up on some ngmoco employee Plus+ accounts. Details have been slowly leaking out of the ngmoco stronghold over the past few days, and so far it sounds like We Rule is going to be ngmoco's take on the popular Facebook game Farmville, only instead of cultivating virtual crops, you're tasked with managing a virtual kingdom.

We Rule is a collaboration between ngmoco and NewToy, the makers of Words With Friends [$2.99 / Free] and Chess With Friends [$2.99 / Free]. Before the App Store, brothers Paul and David Bettner were responsible for creating the Age of Empires series, a fantastic set of real-time strategy games where players build armies and advance through several ages starting with the stone age and eventually advancing all the way to the iron age.

So far, what we know about We Rule makes it sound like NewToy has taken their expertise from Age of Empires, rolled it together with the social gaming juggernauts that are both of the With Friends games, while leveraging the power of ngmoco's Plus+ network. Players start out with a plot of land that they will found their kingdoms on, which can be tweaked, customized, and tricked out with all kinds of different buildings, landscaping, and other things.

To buy these various kingdom components and upgrades, you will need to draw from your gold stockpiles. You can earn gold in three different ways: Farming, collecting taxes from your subjects, or selling the things the businesses in your kingdom create. There is also apparently going to be a massive social component to the game where players will be able to cooperate with friends to strengthen their kingdoms. Details on this aspect of the game are vague right now, but ngmoco has promised a deeper experience than Farmville-- A claim I'd normally raise my eyebrow at if it weren't for NewToy's experience from previously released incredibly deep games.

Ngmoco isn't ready to discuss how they plan on monetizing the game, but judging by both ngmoco's and NewToy's overwhelming success in the budding freemium market of the App Store, it wouldn't surprise me at all to find a similar payment model in We Rule. With the popularity of Farmville and other similar games, if ngmoco and NewToy play their cards right, they could have a runaway hit on their hands with We Rule.

  • GodSon

    I look forward to getting this. sounds pretty promising. I do hope the DLC comes correct (nothing like TouchPets) and there is actual animation rather than sit and wait like farmville or evony.

    Over the last several weeks, I have been playing most my plus+ enabled games alot more. The more I use Plus+ I'm Re-loving the polish, convinience in the way I execute it to initially open as well as navigate, less lag, color scheme, and simplicity of the network. It has become my #1 favorite again since I picked up Star Defense.

    I like most all the features openfeint offers but the lag really has been hurting it for me. Still not to big on crystal, but I'm sure with more games rolling out, it will grow on me.

  • GodSon

    I look forward to getting this. sounds pretty promising. I do hope the DLC comes correct (nothing like TouchPets) and there is actual animation rather than sit and wait like farmville or evony.

    Over the last several weeks, I have been playing most my plus+ enabled games alot more. The more I use Plus+ I'm Re-loving the polish, convinience in the way I execute it to initially open as well as navigate, less lag, color scheme, and simplicity of the network. It has become my #1 favorite again since I picked up Star Defense.

    I like most all the features openfeint offers but the lag really has been hurting it for me. Still not to big on crystal, but I'm sure with more games rolling out, it will grow on me.

  • fatsopilot

    Sounds cool, except for the "massive social component." Note to developers: we are tired of having to collect friends for lame social games. Just make a new age Age of Empires game with a ngmoco:) flare and I will buy it (and I am a stingy buyer). Okay, I'll wait until it goes on sale, but I will still probably buy it.

    • http://www.runningwithscissorsgame.com Chris

      lol ending with "probably buy it" after giving advice.. are you wanting them to do the opposite of what you're suggesting?

  • fatsopilot

    Sounds cool, except for the "massive social component." Note to developers: we are tired of having to collect friends for lame social games. Just make a new age Age of Empires game with a ngmoco:) flare and I will buy it (and I am a stingy buyer). Okay, I'll wait until it goes on sale, but I will still probably buy it.

    • http://www.runningwithscissorsgame.com Chris

      lol ending with "probably buy it" after giving advice.. are you wanting them to do the opposite of what you're suggesting?

  • Thing Thing

    The guys who made Age of Empires? Just make an AoE title and be done with it (Or a clone of AoE if Microsoft owns the copyright)

    • Deewin

      an RTS iphone game sounds to niche for the masses imo. People these days want to play facebook style apps because you can get a lot out them playing as little or as much as you want without needing any real gaming skills to play.

  • Thing Thing

    The guys who made Age of Empires? Just make an AoE title and be done with it (Or a clone of AoE if Microsoft owns the copyright)

    • Deewin

      an RTS iphone game sounds to niche for the masses imo. People these days want to play facebook style apps because you can get a lot out them playing as little or as much as you want without needing any real gaming skills to play.

  • Deewin

    This game will work if it goes freemium. My casual gamer friends never buy apps and one of them can't stop playing Papaya farm. This could potentially be the "farmville" of iphone apps if executed properly!

  • Deewin

    This game will work if it goes freemium. My casual gamer friends never buy apps and one of them can't stop playing Papaya farm. This could potentially be the "farmville" of iphone apps if executed properly!

  • Jeff

    better hit hard, cuz all zynga gotta do is use that adobe flash porter and get farmville onto iphone and it's all over =)

    • mike

      the real question is why does Zynga not have an iPhone game yet. it's their fault if this thing comes out and NGmoco gets all the Farmville fans on their game.

      • Deewin

        They have Mafia Wars but it doesn't interface with the Facebook app

  • Jeff

    better hit hard, cuz all zynga gotta do is use that adobe flash porter and get farmville onto iphone and it's all over =)

    • mike

      the real question is why does Zynga not have an iPhone game yet. it's their fault if this thing comes out and NGmoco gets all the Farmville fans on their game.

      • Deewin

        They have Mafia Wars but it doesn't interface with the Facebook app

  • Maeks

    Natsume needs to make a real Harvest Moon game , stuff like Farmville just doesn't do it for me.

    • Deewin

      I loved the old HM games. I'm pretty sure they know fans are craving for this and hopefully they'll release a real HM game in the future.

    • GodSon

      I 2nd that in a major way! I would also like to see them port over the Rune Factory series.

  • Maeks

    Natsume needs to make a real Harvest Moon game , stuff like Farmville just doesn't do it for me.

    • Deewin

      I loved the old HM games. I'm pretty sure they know fans are craving for this and hopefully they'll release a real HM game in the future.

    • GodSon

      I 2nd that in a major way! I would also like to see them port over the Rune Factory series.

  • rodger77

    There is a 3D game that looks a bit like Animal Crossing in the works called Astro Ranch by the devs that made Car Jack Streets. I don't think it will have that much in common with Farmville, it certainly looks more like Animal Crossing from the screenshots, but could offer us HArvest Moon fans something decent until Natsume get Harvest Moon on iPhone.

    • Moggy Lloyd

      Astro Ranch looks like it's going to be excellent and is definitely one game I'm looking forward to. It's described as Farmville meets Harvest Moon meets Animal Crossing.

      We Rule on the other hand, not so much looking forward to that. 'Freemium' seems to be a buzzword for 'fleecing the consumer' and if I'm going to be required to constantly be paying for 'points' just to get by in the game then I don't want that thanks very much.

      I love Sim City on the iPhone and I'd love to see more city building games like that. I just want to build my own stuff without bothering with this social 'gaming' crap.

  • rodger77

    There is a 3D game that looks a bit like Animal Crossing in the works called Astro Ranch by the devs that made Car Jack Streets. I don't think it will have that much in common with Farmville, it certainly looks more like Animal Crossing from the screenshots, but could offer us HArvest Moon fans something decent until Natsume get Harvest Moon on iPhone.

    • Moggy Lloyd

      Astro Ranch looks like it's going to be excellent and is definitely one game I'm looking forward to. It's described as Farmville meets Harvest Moon meets Animal Crossing.

      We Rule on the other hand, not so much looking forward to that. 'Freemium' seems to be a buzzword for 'fleecing the consumer' and if I'm going to be required to constantly be paying for 'points' just to get by in the game then I don't want that thanks very much.

      I love Sim City on the iPhone and I'd love to see more city building games like that. I just want to build my own stuff without bothering with this social 'gaming' crap.

  • estyst

    ngmoco should make Rolando 3 or some DLC for Rolando 2, not new "pay as you go" game :(

    • Cheese

      Did I miss something? Where in the article does it say anything about this game being a pay to play game? Are people actually taking the time to read these articles?

  • estyst

    ngmoco should make Rolando 3 or some DLC for Rolando 2, not new "pay as you go" game :(

    • Cheese

      Did I miss something? Where in the article does it say anything about this game being a pay to play game? Are people actually taking the time to read these articles?

  • Phillip

    Please no more Freemium games. I wanna pay 5 or 8 or even 12 bucks and thats it. Freemium makes gaming much more expensive and I am not willing to pay like 1 dollar for 20 minutes of gaming - sorry but than I'll pass and give my money to another publisher.

    • Cheese

      Did I miss something? Where in the article does it say anything about this game being a freemium game or a pay to play game? Are people actually taking the time to read these articles?

      • MidianGTX

        It is suggested:

        "Ngmoco isn't ready to discuss how they plan on monetizing the game, but judging by both ngmoco's and NewToy's overwhelming success in the budding freemium market of the App Store, it wouldn't surprise me at all to find a similar payment model in We Rule."

        ...so people are commenting on how they don't like it. Where's the problem?

  • Phillip

    Please no more Freemium games. I wanna pay 5 or 8 or even 12 bucks and thats it. Freemium makes gaming much more expensive and I am not willing to pay like 1 dollar for 20 minutes of gaming - sorry but than I'll pass and give my money to another publisher.

    • Cheese

      Did I miss something? Where in the article does it say anything about this game being a freemium game or a pay to play game? Are people actually taking the time to read these articles?

      • MidianGTX

        It is suggested:

        "Ngmoco isn't ready to discuss how they plan on monetizing the game, but judging by both ngmoco's and NewToy's overwhelming success in the budding freemium market of the App Store, it wouldn't surprise me at all to find a similar payment model in We Rule."

        ...so people are commenting on how they don't like it. Where's the problem?

  • http://www.buzzabit.com/aaron Aaron Sullivan

    @Cheese
    Perhaps you missed reading the last paragraph? It _is_ just conjecture, but it is in the article. It's also possible the article was updated after you read it? If not it seems like you are the one not taking the time to read the articles. Just sayin'.

    Anyway, this game looks interesting and the talent is behind it. Can't really get excited about it until there are more specifics. It screams to be on iPad, though.

  • http://www.buzzabit.com/aaron Aaron Sullivan

    @Cheese
    Perhaps you missed reading the last paragraph? It _is_ just conjecture, but it is in the article. It's also possible the article was updated after you read it? If not it seems like you are the one not taking the time to read the articles. Just sayin'.

    Anyway, this game looks interesting and the talent is behind it. Can't really get excited about it until there are more specifics. It screams to be on iPad, though.

  • o.o

    Gah, I can't stand time management games. They just seem to be an easy cash-cow for people in my opinion. An Age of Empires game published by ngmoco :) would be incredible. Really now, all I want is Rolando 3.

  • o.o

    Gah, I can't stand time management games. They just seem to be an easy cash-cow for people in my opinion. An Age of Empires game published by ngmoco :) would be incredible. Really now, all I want is Rolando 3.