no books allowedI can't think of the last time we've posted the text of a press release around here (if ever), but this one that crossed our inboxes this morning is just too ridiculous to not share. To back things up a bit, I don't really follow all the crazy holidays we have now, so I had no idea that today was World Book Day, although there even seems to be some disagreement on when World Book Day is, so, whatever. Originally kicked off in 1923, World Book Day originally intended to honor Miguel de Cervantes, author of Don Quixote, but since has been expanded to a number of other authors who were born or died around the same time. In the UK, on World Book Day, every child is apparently given a voucher to be spent on books in a country-wide read-a-thon.

The App Store is no stranger to crazy holiday sales, especially in the early days of racing to the bottom of App Store pricing, developers used literally any holiday to hold a sale. If you were an iOS gamer in 2009, you likely remember things like developers even using my birthday as an excuse to drop prices. Well, Square Enix's latest sale has that all beat, with this press release which could be straight out of the movie Idiocracy.

tombraider

WORLD BOOK DAY, PAH!
SQUARE ENIX MOBILE SALE IS NOW ON

Who needs books when you have games from Square Enix

Today is world book day but Square Enix don't have books to sell, oh no, they have 3 amazing games on sale via the AppStore and Google Play. You can't buy any decent book for under a fiver but you can buy Deus Ex: The Fall on iOS and Android, Tomb Raider 1 for iOS and Lara Croft and the Guardian of Light on iOS (including the HD Version), each for £0.99/$0.99/ €0.99.

From today until Monday 10th March 2014 you can now own three of Square Enix most famous brands and characters at an amazing price!

...So yeah, I guess if you aren't in to books either, Tomb Raider I [$2.99], Lara Croft and the Guardians of Light [$2.99 / $5.99 (HD)] and Deus Ex: The Fall [$6.99] are all on sale for a buck. I guess if you agree with the sentiment of "Who needs books when you've got Squeenix games for a dollar," go nuts. If nothing else, it's a good excuse to grab the original Tomb Raider which was a pretty mind blowing game for the PlayStation when it was originally released. The problem is, it hasn't exactly aged well, and the game always controlled pretty clunky which has only been made worse with virtual controls... So reading a book might just be a better option.

  • Cheeseball

    LOL. Retarded advertising. A great way to insult bookworms, Square.

    • CzechCongo

      Who you calling a square, bookworm?

      • Cheeseball

        It takes one to know one, whipper snapper!

  • robbmx77

    It would've been better if they would've posted " who needs books when we have Final Fantasy I -VI for $0.99 each".

    • Siveon

      It would've made more sense if they used their RPGs for that tag line.

      Since, RPGs have a lot of text. Unless, they wanted to go against that too and make that tag line for only action games...

      I dunno.

  • jptsetung

    Maybe that was part of their strategy to send something that stupid? Hmm not sure. I agree that would be a very risky strategy but after all their sales are promoted on TA now.

  • hourglass

    Or you could just go get Words of Radiance, a thousand page book that would likely take you weeks to read.

  • speedyph

    Deus ex 99 cent super steal

  • lll Anubis lll

    Wee dunt nead noe bookes!

  • Cesar Ramirez

    How about they update Laura Croft for Retina and iPhone 5 screen size!?

    • Cesar Ramirez

      Lara Croft*

  • andylangers

    Yet again square Enid set the price as $0.99 and also £0.99......! Have they ever heard of exchange rates! No sale to me on principal

    • PlexShaw

      Agreed. This crap needs to stop immediately.

  • DemoEvolved

    Guardian of light a great game for $1

  • chuckdoom

    Square Enix can suck a dick on this one...

  • andylangers

    I've fired off an email to square enix with my thoughts on paying 30% more in the UK for an identical product, I doubt I will hear anything back from them

  • Wolfcoyote

    Really stupid; especially since I read a lot more than game nowadays. I'm sure that as a middle-aged gamer who prioritizes reading (for fun and necessity) and studying over games I'm not the only one.

  • Derprozess

    What about some Dragon Quest on iOS, Square? Particularly the 9th installment?