Once again, Apple has revealed that it's not interested in the console biz. Speaking at the D10 conference, Apple CEO Tim Cook said that while Apple is into gaming, it is not all that into the lean-back gaming space. The medium is evolving in front us anyway as mobile becomes increasingly more popular, he added.

"I view that we are in gaming now in a fairly big way," Cook said, according to AllThingsD. "Gaming has kind of evolved a bit. More people play on portable devices. Where we might go in the future, we'll see. Customers love games."

"I'm not interested in being in the console business in what is thought of as traditional gaming," he added. "But Apple is a big player today, and things in the future will only make that bigger."

Mobile is growing; Cook's right. Perhaps the coolest thing about this is the amount of unique games we've been seeing as a result. A lot of amazing stuff has been released over on mobile over the past year, and each week brings a few games that are, at the very least, interesting. This isn't happening in the console space, which has been relying on the same consumers to buy into the latest flavor of Modern Or Sci-Fi WarShooter: On A Field for years now.

[via Gamasutra, via AllThingsD -- Image via AllThingsD]

  • Fabiano Morais

    "This isn't happening in the console space, which has been relying on the same consumers to buy into the latest flavor of Modern Or Sci-Fi WarShooter: On A Field for years now."

    I think this is a bit of a stretch. There ARE interesting things being devoloped for home consoles if you look beyond what's commonly advertised and consumed (see thatgamecompany's games for the PSN, for instance, and several other independent game companies working for consoles). It's easy to say that everything that's produced is horseshit and repetition of old formulas without taking a closer look at the console market. This kind of generalization is just as prejudiced as saying that iOS gaming is just for casual gamers and only offers quick and shallow pick-up-and-play games.

    • Adams Immersive

      You misread: it’s not saying everything produced recycles old formulas... it’s saying the industry has been RELYING on that for years. And it’s true—that’s where the profit lies.
      (PS I like sci-fi shooters, even ones on fields.)

      • bigrand1

        Right you are!

      • Fabiano Morais

        Sorry, Adams, but in a sense I don't think I did.

        " A lot of amazing stuff has been released over on mobile over the past year, and each week brings a few games that are, at the very least, interesting."

        "This isn't happening in the console space"

        What I said is that that ARE interesting things beign made, which is exactly what the article says is not happening. Maybe not weekly, for obvious reasons, but there are good and innovative games for consoles also.

        Anyway, I see your point, and I agree in part, but the article did say that the console market does not produce "amazing stuff" and "interesting" games.

      • http://www.facebook.com/rjgill1 Ryan J Gill

        I hate to admit it, but it is true. While devs do continue to innovate, and indie titles breath fresh life into download services (be it Steam or one of the console download networks), the heavy hitters are generally tried and true formulas. I have unfortunately seen far too many projects lose support because the companies backing them feel they won't sell a certain number of copies. Not to bag on CoD, because I think some entries in the series are perfectly competent shooters with fun multiplayer, but Activision is going to strangle the life out of the franchise with yearly iterations because it is an easy formula to replicate. 

        I think the key difference between the two spaces (console/mobile) is who is backing the game devs and how much it costs to produce (and purchase). Mobile seems to allow more risk. We can't ignore that mobile has its fair share of shovelware and shameless copycats and sequels of succesfull games as well. Seriously, who here isn't expecting Gameloft to put out Modern Combat 4 set in the slight future involving drones by the end of the year?

  • bigrand1

    Fact is-console gaming is dying. Dvd's are dying, and music cd's as well. Every form of software-based entertainment is going bye-bye! The thing now is DLC, that is, Down-loadable Content. No more buying cd's or whatever, with extra songs or content you don't want. No more $60 games on a disc or cartridge to sit there gathering dust! Now, with laser precision, you get exactly what you want with the fat cut off, so to speak! No bulky software of any kind to tote around, it's all right there all the time right in your little device! It's beautiful! And whatever you want is a click away from having! When I was a kid, never did I think there'd be the day things would be like this, but I'm glad it is! Saving lots of money on games, music, movies-everything with no physical baggage! Technology is great, isn't it?!

    • TheShahnameh

      Don't forget books, too. I love hearing people cop out with "B-b-but I like to actually hold and smell a physical book!" I always throw in their face "Yeah, just like you held on to CDs and DVDs until the bitter end too, right?" There's just something to be said about summoning up ANY medium you want (games, film, music, books/comic books) at, say, 3am pretty much anywhere in the world and instantly getting it!

      • bigrand1

        Well, I DID say 'every form of software entertainment', but still, you're definitely correct! I was in the newspaper industry for 30 years, so I really got a taste of that first hand! :(  I still believe there will always be a demand/need for physical print, though never as it once was. Times are changing fast, eh?

      • TheShahnameh

        Don't get me wrong, I still buy Blu-rays and even DVDs (if a film isn't and most likely won't come out on Blu-ray, like some obscure older foreign horror film), yet I also have a Netflix account. I'm an independent film producer and co-chair of a film festival so my standards for film are a tad higher than other mediums, by design and also by default. Until downloads and/or streams can 100% replace the ENTIRE Blu-ray experience, that is 1080p video, 7.1 audio, and ALL the behind the scenes features/documentaries/trailers/you see where this is going, I'm not giving up on physical media for films. I welcome that day with open arms, however, and I'm aware it's inevitable. I'm just not going to settle for, say, a mediocre presentation of Blade Runner or The Thing with just the film by itself and without the finest in video and audio technology (currently) has to offer any more than I won't settle for a mediocre girlfriend (okay, maybe I will on the girlfriend bit LOL!!!).

      • bigrand1

        Ha, Ha! I hear ya! And I have nothing against people holding on to the old technologies. Many of my friends swear by the old vinyl LP'S for their music, for instance, and I agree, on a really incredible expensive turntable, there's still nothing like it. We have kinda traded quality for quantity at this point, and I see that, but we know things ARE moving in that direction. That's all I was saying. Improvements in quality will surely follow.

      • TheShahnameh

        I'd hesitate to call Blu-ray "old" technology since neither stream nor download can match it at the moment. I'm all for that moment, however. When I can summon up a hi-def full 7.0 surround film WITH menus to choose extras from off of iTunes, then I'll be many shades of happy and that will be the final nail in the coffin for pretty much all discs. Finding out how to make it economic and time efficient is a whole different dilemma, though! It will be conquered in time, no doubt!

      • Fiero1987

        Books and vinyl records have the benefit that they are also interesting and romantic objects. While vinyl records are completely outdated and books are headed that way they'll still be desired by people with taste, or at least who want to look like they have taste. 

        There's nothing particularly interesting or romantic about a stack of CDs or DVDs. Like cassette tapes and video tapes before them they were just the most practical method of delivery at the time, and when they're no longer needed they'll be gone and forgotten. 

    • http://www.facebook.com/rjgill1 Ryan J Gill

      To quote the great Inigo Montoya, regarding "software."

      "You keep using that word. I do not think it means what you think it means."

    • Guezcoast

      Some people just dont want to evolve with the new...i love dlc and dont need bluray,dvd or cd for games,movies or music

      • TheShahnameh

        I certainly hope it isn't me you're referring to... I straight-up said plain as day that I'm more than willing to "evolve" when the technology itself "evolves" to the point of being The Gold Standard in presenting a medium. Which, for films, it simply hasn't at the moment. Unless you're willing to watch The Dark Knight with half-assed audio and video and absolutley zero extra content, then have yourself a good time with that. Many people (with lots of money to spend) want a bit more fulfillment, and for right now you can't beat a Blu-ray. Two years or five years from now, the game will change. And I'm personally fine with it. Heck, less shelf space I'll have to accomodate!

      • Guezcoast

        I didnt mention names... All i have is a new ipad 3, 2 iphone 4s, sony home theater with epson hd projector...i download movies from yify torrents and get games from app store...dont need to stop at redbox or gamestop...movies are blueray quality...some games are console quality...good enough for my needs... Am parent of twins so cant afford all the highend stuff and also dont have as much time like before...my wife is a gamer and before the kids we had xbox360 moded with about 70 games... Sold that but now happy wih affordable gaming n games on my new ipad

      • TheShahnameh

        I gotcha. Yeah iOS is definitely my platform of choice for now. Console-quality games at a fraction of a price in my pocket and in my man purse? Oh heck yeah!

      • Decoy_Octopus

        Name one iphone game thats console quality

    • Decoy_Octopus

      What the hell does downloadable content have have to due with console gaming dying. Lots of games have it.

      • bigrand1

        What a dumb comment! You must either be just a kid, completely ignorant, or live in a cave somewhere! (pick one) Stupidest thing I've seen someone post yet, so, since you seem to not have any grasp of reality (or common sense, I'm not even going to explain it to you! Go ask your daddy. Maybe he'll tell you about it.

        ________________________________
        From: Disqus
        To: bgbdrand@yahoo.com
        Sent: Saturday, June 2, 2012 11:06 PM
        Subject: [toucharcade] Re: Apple Is Not Interested In The Console Biz

        Disqus generic email template

        Decoy_Octopus wrote, in response to bigrand1:
        What the hell does downloadable content have have to due with console gaming dying. Lots of games have it. Link to comment

      • Decoy_Octopus

        Your the one thats an idiot! Even if Microsoft, Sony, and Nintendo went software only, They would still make a ton of money. Games would still sell for $60, which is a good thing because it beats out the .99 cent junk that permeates in the appstore anyday. Console business isn't going anywhere anytime soon.

      • bigrand1

        Microsoft, Sony, and Nintendo ARE software based, you stupid moron! Why don't you try to talk about something you actually KNOW about, (which obviously isn't much and might be a stretch for you)? Perhaps the cost of milk at recess! You have absolutely no credibility at all, and with that being said, even though I've got some laughs reading your retarded rants, I won't respond to any more of your ridiculous drivel! Maybe when you grow up, you'll see how dumb you were, and maybe get a few laughs at yourself remembering how you once tried to talk about something you knew nothing about and tried to be serious and how that came back to bite you in the ass! Sometimes better to keep your mouth SHUT, then maybe you'd learn something! Back to LaLa-Land kiddo!

        ________________________________
        From: Disqus
        To: bgbdrand@yahoo.com
        Sent: Sunday, June 3, 2012 9:11 PM
        Subject: [toucharcade] Re: Apple Is Not Interested In The Console Biz

        Disqus generic email template

        Decoy_Octopus wrote, in response to bigrand1:
        Your the one thats an idiot! Even if Microsoft, Sony, and Nintendo went software only, They would still make a ton of money. Games would still sell for $60, which is a good thing because it beats out the .99 cent junk that permeates in the appstore anyday. Console business isn't going anywhere anytime soon. Link to comment

      • Decoy_Octopus

        First of all theres no need for name calling as this just makes me think your another imature mindless apple fanboy. Secondly. It's apparent to me you don't know the difference between software and hardware. Xbox 360 is the hardware. The games on it are software based. DVD's are only 1 method of delivering games to the Xbox 360. If Microsoft/Nintendo/Sony really wanted to, they could easily just let users download all games through their marketplace without the need for any CD's as a method of delivery. I like Apple products as much as the next person but its far fetched to think console gaming is dying.Your whole argument was console gaming is dying due to downloadable content. Judging by your replies, I don't think you read my reply. My original question was how do you think console gaming is dying which you never answered.

  • Dion Booth

    Apple keep everything secret so to me this article is just pointless. They could be working on a games console and just telling us there not. That is typical apple to be honest

  • Dion Booth

    I wish they would just make an iOS controller and give us the option to make our own console with iPads/IPhones

  • http://twitter.com/Rirath Rirath

    "This isn't happening in the console space, which has been relying on the same consumers to buy into the latest flavor of Modern Or Sci-Fi WarShooter: On A Field for years now."

    Hey guys.  I like my mobile gaming as much as the next guy here, maybe more - but I'm a PC and console gamer too.   I play any platform with games I enjoy.  So easy on the barbs, eh?

  • Vinvy

    It cold be said iOS has been relying on a few stale formulas as well, the creative-indie games rarely make it big(or as rarely as creative games on consoles make it big), and if they do they get replicated to infinity. Match-3, Tower Defense, Physics Puzzler, Endless Runners(except more to point, Angry Birds style Physics Puzzlers), and generation old console ports/copies(Gameloft, Ubisoft, EA).
    iOS has lot's of really great interesting games, but they all seem to fall to the side. The same with console gaming--unless the developer is Nintendo, then it usually makes a big splash no matter what.

  • TheShahnameh

    Let us consider that (as just one example) many Capcom ports, though hardly perfect, cost a fraction of their console counterparts and (as just another) Cave ports cost WAY less than importing console copies from Japan and are damn near spot-on ports with somewhat dumbed down controls but hey, that's okay, and someone like me is in high heaven! I don't play any "Forever" games (jump/run/swim/fly/drive forever) and tend to only play games from intellectuals properties I already know (be it ports, remakes, sequels, or whatever the case) and the fact that they're cost effective and always in my pocket is definitely a formula for me! iOS FOREVER!

  • http://www.facebook.com/people/Chris-Forrester/515193099 Chris Forrester

    ridiculous.. spend $500k to make a decent knockoff of a ps3 bluetooth controller, $200k on the updates to itunes, update your apple tv to the latest ipad3 spec, and sell like 200,000 of them in the first month with a vast array of potential games that are already made to choose from.

    easy money..

    • http://twitter.com/21tigermike Michael A. Robson

      Apple already sells way way way more ipod touches than that.. they're not interested in the console biz, because its too small. Go check out the the iPhone launch where steve breaks it down. Old news.

  • http://www.facebook.com/adam.deiboldt Adam James Deiboldt

    Most of the games I play these days are iOS games or emulators on my iPhone, but let's be honest here. There aren't enough truly in depth games to make hardcore gamers want to trade their console for an iPad. Sure you have games like SF4 or King Of Fighters (though I'd love some way to be able to use my arcade stick with these), a few console ports, and a few others, but most of the games developed for iOS are games for soccer moms to kill time with while waiting to pick up the kids.

    I do think we'll see some more console-quality stuff once devices with the power of the 4S or iPad3 become the norm. It's kind of interesting seeing mobile/portable gaming develop like I predicted it would a few years ago.

    PS: Why can't I post in here using my TA account? Or is there something I'm missing? O_o

  • Guezcoast

    Mordern combat 3, shadow gun,real racing 2,nova 3, and coming soon dead trigger all for new ipad 3 not iphone...u played on new ipad 3? Compare any of these to first generation ps3 or 360...we still havent seen a game made from ground up for new ipad.