Half Brick Studios just released a simple but challenging casual game called Fruit Ninja.

The game is a simple affair that has you swiping at the screen to dismember pieces of fruit that are lobbed in your general direction.

It's a bit of a shooting-gallery type experience but one you are swiping to slice rather than tapping to shoot. You're only allowed to miss 3 pieces of fruit before it's game over -- but beware, slicing a single bomb (thrown up randomly) will result in an instant game over.

In fact, it's so simple, that it's hard to explain the appeal. The overall game is put together quite well, and the swipe mechanism is strangely satisfying. The biggest feature for the game, however, is the quick ramp up in difficulty. It doesn't take long before you are anxiously awaiting the next volley of fruit since it takes a quick reaction time to keep playing. Here's the developer's promotional video:


Gameplay footage starts about 30 seconds into the video. It's simple, fun and best of all challenging. Fruit Ninja also contains Open Feint for global high scores and achievements.

App Store Link: Fruit Ninja, $0.99

TouchArcade Rating

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  • lolymoli

    This game is getting big pretty fast, i don't know why or why it's so great.
    But i'm going to get it, it's just 0.99$ after all!

  • lolymoli

    This game is getting big pretty fast, i don't know why or why it's so great.
    But i'm going to get it, it's just 0.99$ after all!

  • thebleeptruth

    Not sure if I'll be picking this up, but it looks pretty good. Could be one of those addictive games perfect for casual gamers.

  • Lukeb

    The old Python "self defense against fresh fruit" shtick never goes out of style.

  • thebleeptruth

    Not sure if I'll be picking this up, but it looks pretty good. Could be one of those addictive games perfect for casual gamers.

  • Lukeb

    The old Python "self defense against fresh fruit" shtick never goes out of style.

  • Rocketman919

    My god this game is great. Best iPhone game in a while.

  • Rocketman919

    My god this game is great. Best iPhone game in a while.

  • ValkyrieStudio

    Rocketman has it right. This is a great, polished little title, perfect for killing a few minutes. It has pretty good production values too, which is nice for a $0.99 app.

    And guys, come on, there's an achievement called "GO BANANA." Impossible to go wrong here. :P

  • ValkyrieStudio

    Rocketman has it right. This is a great, polished little title, perfect for killing a few minutes. It has pretty good production values too, which is nice for a $0.99 app.

    And guys, come on, there's an achievement called "GO BANANA." Impossible to go wrong here. :P

  • KiranB28

    Just spent 15 minutes on the crapper in my office complex playing this little gem of a game. Productivity -1

  • KiranB28

    Just spent 15 minutes on the crapper in my office complex playing this little gem of a game. Productivity -1

  • http://www.fruitninja.com HalfbrickPhil

    Hey guys, Phil from Halfbrick here. I'm one of the develoeprs who worked on the game and the trailer. Just wanted to say thanks for your support and we're very happy to see such a positive response! We're currently hard at work creating updates including new gameplay modes, new options and new fruit! We'll be rolling out smaller, more frequent updates over the next few months, so you can look forward to experiencing new aspects to the core gameplay on a regular basis.

    Feel free to ask me any questions you may have about the game and I hope you enjoy Fruit Ninja!

    • http://toucharcade.com skater247247

      when do you guys plan on the next update coming out? great game by the way picked it up this morning and love it

      • http://www.fruitninja.com HalfbrickPhil

        We have the content for the next update already complete and will be rolling it out this week. After that, the next one won't be far behind ... and so on until we can't think of any more ideas and the community has run out of suggestions. Since I don't think that will happen, we should be updating for a while!

      • http://www.facebook.com/ivanete.fonseca.71 Ivanete Fonseca

        ghbkuoihiijijojfhbh uygr78riui iuiuouiukhbiuojrg pooooooooooooo 

  • http://www.fruitninja.com HalfbrickPhil

    Hey guys, Phil from Halfbrick here. I'm one of the develoeprs who worked on the game and the trailer. Just wanted to say thanks for your support and we're very happy to see such a positive response! We're currently hard at work creating updates including new gameplay modes, new options and new fruit! We'll be rolling out smaller, more frequent updates over the next few months, so you can look forward to experiencing new aspects to the core gameplay on a regular basis.

    Feel free to ask me any questions you may have about the game and I hope you enjoy Fruit Ninja!

    • http://toucharcade.com skater247247

      when do you guys plan on the next update coming out? great game by the way picked it up this morning and love it

      • http://www.fruitninja.com HalfbrickPhil

        We have the content for the next update already complete and will be rolling it out this week. After that, the next one won't be far behind ... and so on until we can't think of any more ideas and the community has run out of suggestions. Since I don't think that will happen, we should be updating for a while!

  • Mike

    Congrats Halfbrick, this is an ace title! Its so simple, yet soooooo playable, a perfect little iPhone gem. Why is slicing up fruit so damn fulfilling?? I have no idea, but it bloomin well is!

  • Mike

    Congrats Halfbrick, this is an ace title! Its so simple, yet soooooo playable, a perfect little iPhone gem. Why is slicing up fruit so damn fulfilling?? I have no idea, but it bloomin well is!

  • sammysin

    Absolutely excellent game.

  • sammysin

    Absolutely excellent game.

  • Chris

    This might be a little much, but what about having the fruit break apart depending on where it is cut?

  • Chris

    This might be a little much, but what about having the fruit break apart depending on where it is cut?

  • http://www.ninjapigs.com Big Pig

    The trailer is one of the best I've seen :-D I'll pick up this game today!

  • http://www.ninjapigs.com Big Pig

    The trailer is one of the best I've seen :-D I'll pick up this game today!

  • Michael

    Seriously, its pretty good fun! Quick to load, ramps up quickly, and the OpenFeint integration should give you longevity for bragging rights like you did over Flight Control!

  • Michael

    Seriously, its pretty good fun! Quick to load, ramps up quickly, and the OpenFeint integration should give you longevity for bragging rights like you did over Flight Control!

  • jon

    Informative video.
    I wasn't aware that ninjas wore white sox.

  • jon

    Informative video.
    I wasn't aware that ninjas wore white sox.

  • anotherphil

    Bought it, loved it...

    Phil: you *must* add multiplayer with 2 devices... Split each screen in half, and have the players throw fruits on one side, while slicing incoming fruits on the other side side :)

    • http://www.fruitninja.com HalfbrickPhil

      Hi Phil - great idea, thanks for your suggestion! I've let our Fruit Ninja mastermind know. Keep the ideas flowing and we'll do our best to support the game with as many awesome new ideas as possible!

  • anotherphil

    Bought it, loved it...

    Phil: you *must* add multiplayer with 2 devices... Split each screen in half, and have the players throw fruits on one side, while slicing incoming fruits on the other side side :)

    • http://www.fruitninja.com HalfbrickPhil

      Hi Phil - great idea, thanks for your suggestion! I've let our Fruit Ninja mastermind know. Keep the ideas flowing and we'll do our best to support the game with as many awesome new ideas as possible!

  • radicalease

    Is this the reinvented "paper-cut" game?

  • radicalease

    Is this the reinvented "paper-cut" game?

  • BazookaTime

    I have already left a five star review for this wonderful game. I really hope it sells well enough (which I think it will) that content updates are able to come out. I am really looking forward to what can and will be added to this already great game.

  • BazookaTime

    I have already left a five star review for this wonderful game. I really hope it sells well enough (which I think it will) that content updates are able to come out. I am really looking forward to what can and will be added to this already great game.

  • http://followapp.net followapp

    Fresh ;) ideas and cool trailer. I like it.

  • http://followapp.net followapp

    Fresh ;) ideas and cool trailer. I like it.

  • http://www.kotodama.net/blog Zak

    I watched the part where he curbs the banana five times in a row. Priceless!

  • http://www.kotodama.net/blog Zak

    I watched the part where he curbs the banana five times in a row. Priceless!

  • http://www.kotodama.net/blog Zak

    A changing background would be nice. Like every 100 points or something. Bamboo would be nice.

  • http://www.kotodama.net/blog Zak

    A changing background would be nice. Like every 100 points or something. Bamboo would be nice.

  • Jas

    I got this game today and it is fantastic... best iPhone game that I have ever purchased. Kudos to the developers (Halfbrick) and long live Fruit Ninja! hiiiiya!

  • Jas

    I got this game today and it is fantastic... best iPhone game that I have ever purchased. Kudos to the developers (Halfbrick) and long live Fruit Ninja! hiiiiya!

  • http://youtube.com/alexosh1234 Alex

    Been playing Fruit Ninja for the last few days and it is awesome. The graphics, gameplay, and responsiveness are great. I tried it on my friends iPad and he quickly became addicted to it as well. PLease make a dedicated iPad version. :-) Thanks for such an addicting game. My record is 228.

  • http://youtube.com/alexosh1234 Alex

    Been playing Fruit Ninja for the last few days and it is awesome. The graphics, gameplay, and responsiveness are great. I tried it on my friends iPad and he quickly became addicted to it as well. PLease make a dedicated iPad version. :-) Thanks for such an addicting game. My record is 228.

  • Friut ninja fan

    You should make "vegtable mode" or have starfriut and grapes and cherries and grapefruit and other exotic friuts or Have an achivement and you have to get a 6friut combo of extic friuts. Or have a bluetooth connection friut ninja .

  • Friut ninja fan

    You should make "vegtable mode" or have starfriut and grapes and cherries and grapefruit and other exotic friuts or Have an achivement and you have to get a 6friut combo of extic friuts. Or have a bluetooth connection friut ninja .

  • Friut ninja fan

    Your game is awesome

  • Friut ninja fan

    Your game is awesome

  • Bust

    Highscore 433 :)
    The game is awesome !

  • Bust

    Highscore 433 :)
    The game is awesome !

  • http://aol.com todd

    high score 1009

  • http://aol.com todd

    high score 1009

  • Gossy

    Lurve this game! Agree that alternating backgrounds is a good idea. Would like some "Hi-yaaaa" type Bruce Lee vocals thrown in for comedic value, ok, without ripping off that WordFu word game too much. How about say a Cheery Blossom that, if sliced, will slow your blade down for the next couple of seconds. More unexpected, comedy stuff, e.g. super-sized lychee? Graphically would like to see proportionally more juice out of the larger fruits to make a real mess and fruits that can be cut in half, then half again. A sweet game, ripe for development. Good work!

  • Gossy

    Lurve this game! Agree that alternating backgrounds is a good idea. Would like some "Hi-yaaaa" type Bruce Lee vocals thrown in for comedic value, ok, without ripping off that WordFu word game too much. How about say a Cheery Blossom that, if sliced, will slow your blade down for the next couple of seconds. More unexpected, comedy stuff, e.g. super-sized lychee? Graphically would like to see proportionally more juice out of the larger fruits to make a real mess and fruits that can be cut in half, then half again. A sweet game, ripe for development. Good work!

  • Guoqin89

    hilarious trailer and love the slashes so much.
    Props to Halfbrick Studio.
    Check out my 10 cents at :
    http://iosappscentral.blogspot.com/2010/10/fruit-ninja-by-halfbrick-studio.html
    Thanks

  • http://www.yepinkizi.com/ yepi kizi

    haha. this game is awesome !