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Remember ‘Sidekick Cycle’? Turns Out They’re Actually Giving Away Bikes

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If you don’t remember our TA Plays video from way back when on Sidekick Cycle (Free), here’s the idea behind the game: The Global Gaming Initiative built Sidekick Cycle with the idea being a large portion of the money that the game earned would go directly to buying kids in need bikes.

Now, I think most of us fully expected the rest of the story to be something along the lines of how the game didn’t do well, they didn’t donate any bikes, and the whole thing sort of fell into obscurity, right? Turns out, that’s not actually the case. They’ve given away over 100 bikes so far, and 40 are being given away at the Games for Change Festival in NYC. Additionally, the game has even been updated with new stuff, and there’s been a new trailer released:

Global Gaming Initiative has plans to release a bunch of other charity-centric games this year as well. While Sidekick Cycle hasn’t necessarily been an insane success with thousands of bikes given away, it’s still pretty cool that they’ve shown that this sort of things can work, and giving away a couple hundred bikes is way better than giving away no bikes.

  • Sidekick Cycle

    MAKE A DIFFERENCE IN A CHILD’S LIFE BY PLAYING SIDEKICK CYCLE When you make an in-app purchase in Sidekick Cycl…
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