I was thinking that about the keywords for my game Fall Guy, do we use the game name? Similar Game names? The genre? Whats the best practice? Ive only released one game so far, It wasnt my greatest game idea, but as it was my first game, I thought Id save my good game ideas for my second and third games etc! I have a new game coming out soon (more details to come) but am just trying to research, as you cant edit keywords and they are very important ive heard!
You have to think of what people might search for and be happy with your game as a result. If people are specifically searching for the name of your game that will come out without it being in your keywords. Think broadly.