Here at Mobile Pie we're hard at work on v2.0 of Oh, My Word! We're going through such a big redesign process and the app has dropped out of the charts, so we're considering branding the update as a new release. That's to say to change all the App Store data and in-game assets to Oh, My Word! 2, but not make it a new release. This is mainly because we want our existing users to get the update, but want to distinguish it from the old version. Has anybody had any experience with this? If so, what was the response and what's worth considering?
