Never loved a beyond affordable gaming subscription as much as Apple Arcade. With that being said the program appears to be headed down the wrong path. More feedback is needed from different demographics. One issue that has nothing to do with gaming itself is the technique the program is advertised. It would be easy to improve the quality of Apple Arcade, bit they obviously are not reaching out to the right players/audience/or demographic. Leaderboards wouldn’t contain two million people at most. Rather the number would be ten fold. I’ll be a subscriber and always will be. There has to be something wrong when people do not pay for a measly $4.99 a month subscription. People have access to an insurmountable amount of games at $4.99 per month. Unfortunately some who go for Angry Birds or Candy Crush pay $99 a pop for IAP, and don’t even know that many outcomes are predetermined.