"Free app a day" Useful as a Marketing Tool?

Discussion in 'Public Game Developers Forum' started by Ian, May 22, 2010.

  1. Mondae

    Mondae Well-Known Member

    Feb 26, 2010
    1,807
    2
    0
    Perv, why do you care?
    It started in February and that is when these quotes are from(1st quarter). I do not know if the prices have changed.
     
  2. Pamx

    Pamx Well-Known Member

    Oct 9, 2009
    303
    0
    0
    UK
    We used FAAD in March and didn't pay anything. Now I believe it's a revenue share system like OpenFeint's. It's always best to speak directly to businesses though as things change pretty quickly around here. :)
     
  3. Mondae

    Mondae Well-Known Member

    Feb 26, 2010
    1,807
    2
    0
    Perv, why do you care?
    Nothing! How'd you manage that & what was your app.
     
  4. GlennX

    GlennX Well-Known Member

    May 10, 2009
    761
    0
    0
    UK
    The deal we agreed for Ground Effect was as they were switching from up front payment to a revenue split and was possibly unique, I guess we got lucky. We will be using FAAD again and next time will be paying the percentage. I'm hoping we get to make them very rich :)
     
  5. Mondae

    Mondae Well-Known Member

    Feb 26, 2010
    1,807
    2
    0
    Perv, why do you care?
    Oh Ground Effect. I liked that one.
     
  6. MrBlue

    MrBlue Well-Known Member

    Sep 3, 2008
    320
    1
    0
    iPhone Developer
    #46 MrBlue, Jun 7, 2010
    Last edited: Jun 7, 2010
    I emailed and asked vk if he could update the "Customers Also Bought" page, but unfortunately it appears that Apple might've changed the format and he can no longer mine that data. So I ended up doing some work manually.

    I've used FAAD two times now on two completely different games with 2 separate entities. Sniper Strike has long fallen out of favor since the promotion, however international sales have grown and remains steady. It's not a lot of money, but I'm happy to be making something.

    The 2nd game from April FAAD promo has continued to show some strength even 2 months after, so I went to the top 50 free games list and saw that it appears in 24 out of 50 top free games in iTunes under the Customer Also Bought section. I then went to the top 50 paid apps and saw that it appears in 32 of the top 50 games under the Custom Also Bought section which absolutely shocked me.

    I'm not sure if this is contributing to some of continued strength in the title, because it doesn't really prove anything. I've also done a handful of other things like throwing some advertising dollars at it and making it an universal app with a very modest price. Also, digging a little further, I found the game featured on the iPad under the games section. :p Not sure when this happened though.

    All in all, even though it's in a lot of "customer also bought" sections, it's only hovering around #400 in all games in the US app store. International sales in this case is negligible. I'm still very pleased that I'm able to revive an old title.
     
  7. ICS Mobile

    ICS Mobile Well-Known Member

    Aug 1, 2009
    568
    0
    0
    Yes you got lucky! ;)...It was just really hard to convince you, but I knew that ground effect would do well and I also knew that if you had a great experience you'd come back, the other dev who was really really hard to convince was gamerizon the dev behind chop chop ninja, runner and tennis...And now he is doing exceptional well with three titles landing in the top 100 US paid apps!
    Bottom line gamers are happy, the devs are doing great and faad is doing well too...I mean you can't beat that!
     

Share This Page