I am officially boycotting any devs who add this to their games. While in theory a decent idea, it is horrible. DS and PSP games come with everything. I understand that the prices are low and devs are trying to make more money. But if you don't come to grips with the idea of the App Store economics, you shouldn't be making games on this platform. Basically, you buy a game. You play the game for a bit, and a huge popup comes up saying you need to pay an extra $.99 for something. That is just stupid. I hope that no sensible devs go this route. If so, I will not buy that game. iPhone OS 3 is a great thing. But is completely ruined by the fact that Apple under Tim Cook decided to add this useless feature to the iPhone OS. I will pay the $10 for the new software. But please, Apple. If you are reading this, come to your senses and do something good for the consumer. Take this out of the OS and make each and every game come fully featured. Don't have add on packs which will be abused by everyone- small devs, to EA. Look at the ngmoco example. That is exactly what it will be like with iPhone OS 3. Don't do this. Join me in boycotting any and all devs who charge extra in game for addons which should be included. Join me in stopping ignorant App Store abuse. Join me in preventing the App Store from killing itself. This will destroy and viability of the App Store, and only make Android and the Pre more open to developers. Tim Cook has torn the App Store upon itself, so lets stop this stupidity. Where is STEVE? He would never do this.