For me personally, I've decided to no longer spend $9.99 on a game because of budgetary concerns and earlier ripoffs - and I think a lot of people think this as well, which might slow down some of the apps stores' "honeymoon". This is a shame since there are so many high quality games coming out around this time and the apps store may start to suffer. Though 10 dollars is past my present limit, I would, however, be willing to $20for three 10 dollar games. I think that apple should help coordinate different developers who sell similar games and bundle-package some of the better stuff - that way we, the consumer, win since we're getting prety good games for a good individual discount, the developers win because they're getting money they wouldn't have gotten originally (since so many of us are now just waiting for prices to go down even further), and apple obviously wins. Bundled games - I can't see any downside.