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Thanks! I love your company logo btw. :)
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Just create a single image of a character as the mascot of your game. Use the character's face as your icon, and use the larger image throughout...
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Ditto. I would go further and develop a theme for your game. Like 'Jungle Words', 'Hero Words' (superheros), or maybe something more...
Yeah, by making the theme of your marketing "Wordgame with Cricket Rules", you're making a Venn diagram of "people who play darts" and "people who...
Oh, and I've said this already, but FACES. Try and find an excuse to put pictures of faces everywhere you can. Photos of people, cartoon...
It may be just me, but I personally have never heard of Cricket (the dart game) before seeing this thread. I had to look it up on the Wikipedia....
Your UI looks great. It's just that screenshots of the UI alone don't communicate how fun the game is to play. The Words with Friends marketing...
You could communicate your game better. I go on the appstore, I see an icon that's a chalkboard with a x in a circle. The game is called...
Oh, cool. May I ask who is doing your environment art? It looks awesome.